Whether you are working with buyers or sellers, here’s a look at the real estate agent relationships with their clients. This will help you connect with all your prospects.
22% of sellers use an agent they have worked with prior
38% of sellers use a real estate agent who was referred to them by a friend or family member
12% of buyers use an agent they have worked with before
40% of buyers use a real estate agent who was referred to them by a friend or family member
20% of sellers say the most important role of an agent is to sell the listing in a specific time-frame
53% of buyers say the most important role of an agent is to help find the best listing for their desires and budget
70% of sellers hire the first agent they interview
66% of buyers hire the first agent they interview
83% of sellers say they would refer and reuse their realty agent
91% of homes are listed on the MLS for the seller
Much of this information comes from the 2014 NAR Buyer & Seller Profile.