HouseHunt Network

A Blog for Real Estate Agents

Month: September 2015

How Green is Your Home Staging?

 

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by: Wendy L.K. Rogers, M.A.

When it comes to staging a home, I think we can all agree that it’s a beneficial tool in selling a home quicker for more money. In researching for this article, I found one company boasting 95% ROI and 11 days or less on the market. I even saw a whopping 378% ROI. My goal here is not to debate staging’s merits.   Rather, I’m saying let’s get green with staging to save oodles of money, enjoy being creative and be a little or a lot more eco-friendly.

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Keep Buyers from Hibernating for the Winter

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Hey it’s September. We’re about to enter the zone of pumpkin spice everything, rich burnt oranges and deep plums. However, some of you in real estate may be mourning the passing of July’s peak sales. According to Jonathan Smoke “raw data tell us that real estate follows a clear seasonal pattern. Inventory peaks in the summer. Sales peak in the summer. Real estate Web traffic peaks in the summer.” Not so fast! Summer’s gone and maybe the overall real estate market is cooling, but with a little bit of marketing strategy, you can keep your business hot. Here are a few pieces of “raw data” to put the hot in your cocoa.

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