7 Great Real Estate Apps

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As a real estate agent, you know that your internet and mobile app usage is crucial to your business. Whether you utilize social media, real estate sale sites, or your email to keep in constant contact with clients, you are always going to want the latest and best real estate apps for your devices. So let’s take a look at some of the best real estate apps out there.

Real Estate Apps1. Slydial

Slydial is a great real estate app that allows you to leave a voice message on someone’s phone without allowing them to answer their phone. This app is great when you don’t want to talk to someone, but you need to have them hear you out. If you’re on the go and want your client to know that important message without going back and forth with them, then slydial is a great real estate app for you to add to your device.

Apps for Real Estate Agents

[Downloadable with: Android, Blackberry, iPhone, and Windows Mobile]

2. Receipts2go

Receipts2go is an app that allows you to take a photo of your receipt, upload it, and it will save it as an expense report. When it comes time for you to claim your expenses, you can then save your receipts as an expense report PDF or CSV report. You can download it along with Invoices2go, an app that allows you to create invoices. Now who couldn’t use this app for all those client lunches?

Apps for Real Estate Agents

[Downloadable with:  Android, Blackberry, and iPhone]

3. Scanner Pro

Scanner Pro is an app that allows you to scan many different types of documents to turn them into digital copies. This estate app is great real estate tool if you want to sign a document in pen and send it back via email. Or if you need to make digital copies of some handwritten notes you need to send to a client, Scanner Pro is the app for you. Scan away!

Apps for Real Estate Agents

[Downloadable with: Android and iPhone]

4. eKey

EKey is an app that lets you use your iPhone as your lock-box key. No more remembering where all those darn keys are. With updating and managing the lock boxes being a cinch, you’ll have more time to worry about finding clients than wondering which key to use. Now you can just tap your phone, and you’re in!

Apps for Real Estate Agents

[Downloadable with: Android, Blackberry, and iPhone]

5. 1Password

1Password is an app made specifically for saving passwords. Not only does it save passwords, but it saves auto-fill information so you do not have to constantly type in credit card or personal information when filling out online application. Of course, it is safe and secure, so you can rest easy with saving your personal information. Whether you have five social media accounts that you want to save, or you have 200 passwords to remember, 1Password is a great way to store personal and private information for your online accounts.

Apps for Real Estate Agents

[Downloadable with: Android, iPhone, and Windows Mobile]

6. Mortgage Calculator

Mortgage calculator is a real estate app that allows you to calculate the cost of a mortgage. So if your client is interested in knowing what they will have to pay monthly, or if they want to know when they will be done paying off their mortgage, mortgage calculator is a necessary real estate app to have handy.

Apps for Real Estate Agents

[Downloadable with: Android and iPhone]

7. Listings+

Listings+ is a real estate app that every agent should have. With Listings+, you can schedule open houses, message clients about listings they may be interested in, and even notify buyers about overpriced or price-reduced listings. Listings+ is the real estate app that real estate agents should use to stand out from other agents in their area.

Apps for Real Estate Agents

[Downloadable with: iPhone]

By using these apps, you will be able to represent yourself and your clients in the best way possible. Most of these apps are free or very inexpensive, so be sure to try out more than one of them. Now check out some tools to help with digital marketing.

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6 Ways to Market a Listing on a Budget

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When you’re on a budget, marketing a listing can be difficult. But it can be done. Even if you cannot afford to put your listing across lots of different websites, you can still get the word out. Here are some awesome ways to market on a budget.

Ways to Market on a Budget

1. Email Marketing List

You should keep in contact with possible buyers for any of the new listings you receive. Keep their contact information stored in a database or pipeline so that you can email them whenever you get a new listing that they may be interested in. This way, you’ll be inexpensively sending out information on your listing to leads who will likely be interested in what you’re selling.

Ways to Market on a Budget

[Efficiency: Cost efficient. Simple. Fast.]

2. Social Media

91% of Realtors use social media; most share their listings across social media sites. Social media is an amazing way for getting people interested in a home and marketing on a budget. If you have some followers, simply post your listing online, and ask them to tag their friends or reshare the post with whomever they think will be interested in the home. All you have to do is post a picture, share some information about the listing’s location, attach your number, and you have a post ready to be shared online. Tip: be sure to use relevant hashtags to go along with your post (like #newhome or #newlisting).

How to Market on a Budget

[Efficiency: Free. Will reach lots of people. Possibility of showing their friends.]

3. Farming

Farming is an outdated, old, and useless way to market on a budget nowadays. Right? Wrong. Real estate agents need to understand the possibilities that farming does for them. It differentiates them from all other clients relying only on the internet. It is a way to step out of the office and meet a potential homebuyer directly. It’s a way to send a personal letter, or meet a client in person, and stand out from constant phone calls or emails that people are already used to getting from real estate agents. By going door-to-door and speaking with local neighbors, you are able to find potential buyers throughout the town you work in. Even if they are not interested in selling their home or buying a new one, they may still direct you to a family member or friend who is planning on moving.

How to Market on a Budget

[Efficiency: Free. Will talk with lots of potential clients. Friendly and differentiating.]

4. Create a Blog

Creating a blog that links to your website is a great way to get buyers interested in your home listing. You do not just have to blog about your new listing and all of its features; you can blog about different topics, like ways to decorate, how to organize your attic, or how to remodel your home. By creating a blog with relevant posts that your potential clients will be interested in, you are giving them an insight as to you as a professional real estate agent and building a sense of trust between you and them.

How to Market on a Budget

[Efficiency: Free, depending upon what site you use. Fun and interesting. Shows your knowledge as an agent.]

5. Local Media Outlets

Utilize local newspapers to market on a budget by asking them if you can run an ad about your listing. You can always write a press release if you have a newsworthy story about the residence. Perhaps something interesting happened at the home at some time in history or a famous resident lived there. Whatever the reason, your local newspaper should be very accommodating in allowing you to run an ad or story on your listing.

How Market on a Budget

[Efficiency: Cost efficient. Reach locals in town directly.]

6. Post Flyers

This idea may seem outdated, but it can work if you do it properly. By printing up an ad and posting it around town, you’ll get some residents who may just want to move homes but stay in the same area. Make sure to use some high quality pictures, contact information, and accurate pricing. By putting your flyer in a busy location in the city, you should get lots of calls and offers on the property in no time.

Ways to Market on a Budget

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

[Efficiency: Free. Simple. Easy.]

By using some of these tips to market your listing, you’ll find a potential buyer in no time. Be sure to get the word out about your listing in as many ways as you can so that buyers gain interest. So whether you’re a first-year agent or you’ve been selling homes for the past 20 years, you can be sure to sell your next listing by trying a few of these ways to market on a budget.


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10 Free Ways to Promote Your Real Estate Blog [Infographic]

(And Increase Traffic Accordingly…)

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Every real estate agent should maintain a blog. But just writing posts isn’t always enough! Here are some free ways to promote your real estate blog and get your resources into the hands of prospects and other professionals!

10-Free-Ways-to-Promote-Your-Real-Estate-Blog

1. Guest Blog

Use your guest blog to link back to your own site, at least in the ‘About the Author’ section. It’s good for your SEO to have links on other people’s sites. Make your best content your guest blogs because that stuff is how you’re going to reach a new, broader audience.

2. Comment on Other Blogs

Usually when you comment on a blog, your username can link back to your own website. Comments add to the discussion around the real estate industry, and show that you know your stuff.

3. Write Offline

Writing for magazines, newspapers, and other places besides the Internet will allow you to reach an untapped market.

4. Email Marketing

Send some of your prospects blog resources that you think will be helpful. 90% of customers choose email as their preferred method to receive updates from your site.

5. Social Media

15% of customers use social media to search for local business. This is a great place to build reputation and demonstrate knowledge by linking back to your in-depth blogs.

6. Question and Answer Sites

Sites like Quora and Yahoo Answers are a great place to show your realty authority. Answer questions about real estate by linking back to your blog. Just don’t get spammy!

7. Online Forums

Internet forums (such as Reddit) are intimate online communities. Building ties here can instantly build loyalty toward your brand and your blog.

8. Blog Carnival

Blog carnivals are a post sharing the best blogs around a certain topic. These are a great way to show off your material to people looking specifically for your topics of interest. Find a blog carnival here. 

9. Backlink to Network

In your own blog posts, sprinkle in links to your professional network. Your fellow real estate bloggers will see the love, and then return the favor. And even if they don’t link to you, it will add credibility to your site and boost search engine ranking.

10. Write with SEO in Mind

A lot of the promotion tips listed above are good for your search engine optimization. The best thing you can do to promote your real estate blog, however, is to always keep SEO in mind. Let search engines promote your blog for you by writing content catered to optimization.

We also want to thank our friend Andrew Gale for some of the inspiration for this graphic!

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6 Ways to Work with an Unruly Client

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As a real estate agent, you know when a client is going to be mad, happy, sad, or excited about some news coming their way. Whether it is good or bad, it is your job to tell them about all of the proceedings with the sale of their home, home purchase, or any and all paperwork that needs to be completed. Since most people do not understand the escrow process, you’re going to deal with lots of clients’ headaches as well as your own.

However, there are times when you are just fed up with an unruly client. Since 1/5 sellers are unhappy with their real estate agent, here are some ways, other than firing, that you can deal with an unruly client who you should have avoided in the first place.

How to Work With an Unruly Client

1. Visualize Being Somewhere Peaceful

How to Work With an Unruly Client

When you need to learn ways to work with an unruly client, the first thing you should do is think peaceful thoughts. If you’re at your client’s house, try visualizing being at the beach. If you’re sitting in a chair, pretend that you’re sitting on the sand at a nice beach somewhere. If that doesn’t work, just imagine that you are at home on your own couch. Whatever you do, just visualize being somewhere else to alleviate the stress your client causes you. However, make sure to listen whenever you and the client are moving forward with transactions.

You can also try breathing exercises and slowly repeating calming phrases to yourself like: “Relax,” “Slow Down,” and “Take It Easy.”

2. Utilize Better Communication Skills

How to Work With an Unruly Client

This is probably the best tip to use when dealing with unruly clients or people in general. By saying things like, “I understand that you’re upset, but let me help you by . . .” or “I see how this makes you feel. What can we do to fix the problem?” By using kind and caring phraseology to help question and understand the client you’re speaking with, you will see a major change in the way a client responds to you.

3. Apologize Gracefully to Your Client

How to Work With an Unruly Client

Under the event that you did something wrong, it is your duty to apologize to your client. No matter how big or small, some clients may grow angry over something that someone else couldn’t care less about. So it is your job to ease the client’s anger by doing your best to apologize to them for whatever mistakes you made—even if they were minor and/or not your fault.

4. Sympathize with Your Client

How to Work With an Unruly Client

Try to put yourself in their shoes. Think what it must be like for someone who is buying a home for the first time, and they know nothing about the real estate world. Everything involved with the process of buying a home is going to overwhelm them, so try your best to understand where they’re coming from.

5. Don’t Take it Personally

How to Work With an Unruly Client

This is a no-brainer. Don’t take anything that your client says personal. When they are mad, simply listen, and let it brush off your shoulder.

6. Find a Solution

How to Work With an Unruly Client

This is the most important part of dealing with an angry or irate client. Find a solution through all of the arguing. Even if it is a small solution that will only be short term, you need to find something that will allow you both to see the light at the end of the tunnel: buying a home or selling one.

If you find that you are growing exhausted and frustrated with trying ways to work with an unruly client, then you can always fire them as a last resort. Now firing a client is not something to be taken lightly. Be sure that if you do decide to tell your client that you both should go separate ways, that they accept walking away from an agreement with you as their real estate agent.


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5 Reasons Why a Listing Won’t Sell

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Do you have a listing that just won’t sell and you do not know why? There are many different types of home sales. The average home is on the market for 60-90 days. However, some homes sell the day they are put on the market, while others take well over 100 days to sell. So what causes the difference? Let’s take a look at the reasons why a listing won’t sell.

Reasons a Listing Won't Sell

Reasons a Listing Won't Sell

1. Location

Is the home located along the water in a beautiful, beach neighborhood? Or is it next to that refining factory? Location is important not only to the value of the home, but to the quickness of sale. It will be quite hard to sell a home that is located next to an unpleasant site or something that most people do not want to live next to. However, it does not mean that the home will never sell. It just means that the seller and the agent will have to wait long enough for the right buyer to have an interest and accept the property for both its good and bad aspects.

 

2. Did You Throw a Great Open House

Open houses are crucial to selling a home quickly. With the right open house, a home can sell within the first day on market. However, with an ill-planned open house, you are likely to get visitors who want to leave right after they take a look inside the home. As an agent, you need to get the tenant or homeowner out of the home and prep that house like no other. You want to make an open house that it beautiful and memorable to the prospective buyers so they think about it long after they leave the residence. There are lots of ways to ruin an open house, so do your best to make the home as inviting, clean, and friendly as possible for all of the guests.

Reasons a Listing Won't Sell

3. Did You Take Horrible Pictures?

How about instances when it is a newer home, in a beautiful neighborhood, with no issues, and it just won’t sell quickly? If that sounds like your current situation, or a situation that you have been in, you know how frustrating it can be when the perfect home will not sell. Well maybe it’s the horrible pictures that you took of your listing. Did you use an outdated camera? Did you upload tiny or blurred images of the home from your cell phone? Did you not bother to get a good angle of the home with plenty of pictures of both the exterior and interior? 90% of buyers begin searching for homes online before they actually see the home in person. So you’d better get into photography or your listing is never going to sell.

Reasons a Listing Won't Sell

 

 

 

 

 

 

 

 

 

 

 

4. Are You Bad at Marketing

If you took great pictures, what are the reasons it will not sell? Well, did you just put it on the MLS and just wait for other agents to bring you a buyer? This is a terrible plan. As an agent, you must market a home in all kinds of different ways. 73% of home buyers said that Internet videos helped influence their decision to buy a home. So whether you utilize online marketing, videos, pamphlets, emails, or social media posts, you need to get the word out about the perfect home you have for sale.

Reasons a Listing Won't Sell5. The Home May Be Overpriced

Yep, as simple as it is, your listing might be overpriced. It may be a few thousand to just a few hundred, but buyers are smart, and they do not want to be cheated no matter how perfect the home is. Even if a home is new, beautiful, and incredibly accommodating to a family, it still should be priced reasonably according to the neighborhood and adjacent homes’ cost.

If none of these reasons are why your perfect listing will not sell, give it time. Even if it has been 2-3 months, there is a buyer out there who will purchase the home. Just continue to market it in the best ways that you know, and the right buyer or agent will see the listing and call you.


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How to Find and Fix Content Theft

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If you are a real estate agent or someone who posts images or articles online, you want to protect yourself from possible thieves on the internet, who may swap out your company’s content to pass it along as their own. There are people out there who will copy your articles, edit your images to get rid of any logos consistent with your site, and post them online as their own articles or images. So what are some ways that you can protect yourself from content theft or catch someone doing this to you and your company?

Content Theft

Why it Matters

Duplicate content is not good for your company or website. By other sites taking your content and trying to pass it off as their own, this affects your SEO by search engines lowering your score in terms of SER.

It’s also you work. You should always be recognized for your creative property and not allow someone to simply copy it.

How to Find Duplicates

To find your written content on another site, you can use search engines and sites like copyscape.com to find any stolen content. Copyscape will then scour the internet and find any duplicates of your content and then show you all of the links.

Google Reverse Image Search
Google Reverse Image Search

As for images, use search engines with reverse image features on their search bars. You can upload your image to the search bar and then it will search for duplicates and similar images online.

search

You can also utilize your network of friends and followers online by asking them to help flag whoever has stolen your images or content and is posting it on social media as their own. Lynn Pineda, a friend of HouseHunt, was kind enough to let us know that a site was using our images but pasting their logo over ours so it looked as if they were the original creator of the content.

What to do About It?

In the event that someone has stolen your content, it is your duty to represent your professional self as well as your company in the best possible way. With that being said, you should contact them via email privately to see if they will respond to your requests to take down your copied work. However, if they do not respond to you, you should then publicly tell them to take down the stolen content through their sites’ comments. In our company’s case, emailing worked out well, and the perpetrators removed all of the stolen content from their sites. Whether they copied your material, or pasted your images onto their site and covered up your logos, you must have them take it down.

report

If asking them via email or online publicly do not work, you can always file a DMCA complaint on them and their company for stealing your work. The DMCA will protect your website and combat any content thieves for you and your work.

Stay Up to Date

Use search engines and search tools to monitor any new and old content as well as images posted on your site. By getting rid of duplicate content, your SEO will be positively affected and the thief will no longer try to steal content from your company’s website. By consistently monitoring what goes out on your website by searching for similarities online, you are better able to represent your company in the best possible way without having to deal with content thieves.

 

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Break the Routine! [Infographic]

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When you need a change of pace, here are some ways to advance your real estate career without feeling trapped in day-to-day monotony. Other times, a change in the usual is forced upon with a snow day or a sick child. No matter what, these tips will keep you productive while you break the routine of your normal schedule!

Break-the-Routine!

Clear the Pipeline

No matter how diligent you are, some quality leads will slip through the cracks, especially when you have a great service like HouseHunt. Even if they’re old contacts, go ahead and touch base.

Schedule Out

Surf the web for interesting news stories about the industry, and share them on social media. Schedule posts for weeks out!

Make a Graphic

Use your creativity to make visual marketing materials, infographics, and other resources.

Go to a Preview

Previews are an opportunity to network with other realty professionals, see what’s on the market, and get of the house for some free food!

Read Some Wisdom

Clear some time in your schedule to be inspired by published professionals in your field.

Find a Certification

Check out Hubspot, Microsoft, Inman, and more for real estate or marketing certifications you can earn for free online and then advertise on your own site.

Meet With Old Clients

Treat a former client to lunch or coffee. It’ll be a change of pace for you and will ensure positive word of mouth.

Find a New Spot

Sometimes doing the same work in a fresh, new spot can make all the difference. Go to a park! Go to a coffee shop! Mix it up.

Productivity Tips

  • Take a break from looking at your computer screen every 20 minutes.
  • Don’t start your day by checking e-mail.
  • Go outside on your breaks.
  • Eat the frog, as they say. Start your day with the most dreaded tasks on your to-do list.
  • Stay hydrated throughout the day to help you focus.
  • Turn push notifications off your phone.

 


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Avoiding Pitfalls in Real Estate Math

by Travis Lazenby 

Whether you are studying for your licensing exam or preparing a document for a client, math is everywhere in your real estate career.  Therefore, we all must develop a solid foundation in certain math skills or we could easily fall into trouble.  Two common pitfalls that potential and established agents can fall into include property tax proration and acreage calculations.

pitfalls of real estate math

Property Tax Proration

Let’s start out with the subject that is a common pitfall for new agents on exams, prorating property taxes. The big tripping point here for most people are the assumptions. If you are unclear on the assumptions then the math will likely be wrong and into the pit you fall.  Two BIG assumptions to know before you tackle proration are:

  • Who is responsible for the tax on the day of closing?

If you don’t know who pays for the day of closing then you could easily be off one day.  In most states, it is the seller who is responsible for the day of closing.  It may be different in your state so please make sure you know before you start.

  • Are you using the regular calendar or the banker’s calendar?

There are two calendars that I’ve seen used for prorating.

The regular calendar is what we use everyday and what we have on our desk with pictures of cute animals or cartoons that make fun of daily office occurrences.  This calendar has 365 days.

However, you may not be as familiar with the banker’s calendar.  I personally like this calendar because every month is treated the same.  It assumes that there are 360 days in a year and every month has 30 days.  This is likely the calendar assumption used for your state exam.  Please make sure that you are very clear which calendar you are supposed to use before you begin.
Here are a couple of examples for you to use as practice.  We will assume that the seller is responsible for the day of closing and we will use the banker’s calendar.

 

  1. Closing for your buyer is set for July 14.  Annual taxes are $3,700.  How much in property taxes does your client have to pay at closing?

First, let’s calculate the daily rate for the annual property tax:

$3,700/360 days = $10.28 per day

Now let’s figure out how many days the seller and buyer are responsible for paying.

The seller has to pay for January through June plus the 14 days in July (remember the seller is responsible the day of closing).

Jan through June = 6 months x 30 days/month = 180 days + 14 days in July = 194 days for the seller

Now let’s calculate how many days go to the buyer:

360 days in a year – 194 days as calculated above = 166 days gets charged to the buyer

So to complete the answer we multiply the daily rate times the number of days.

$10.28 daily rate x 166 days = $1,706.48

Now, I could have easily calculated the number of days the buyer is paying for by taking August through December as 5 months x 30 days = 150 days and then add the remaining days in July 30 days – 14 = 16 days left in July.  One big reason I always start with the seller is because they are responsible for the closing day. When you subtract their days from 360 you will not inadvertently fall into the trap of counting the closing day towards the buyer (I’ve seen this happen plenty of times).

 

  1. Closing is set for March 12th.  Property taxes are $1,200.  How much in property taxes does the seller owe?

The daily rate is calculated:

$1,200 / 360 days = $3.33 per day

Seller has to pay for January, February and 12 days in March:

2 months x 30 days = 60 days + 12 days in March = 72 days

Finally, multiply the daily rate time the number of days:

$3.33 x 72 days = $239.76


Acreage Calculations

 

Another common pitfall that agents stumble into is calculating area measurements.  For today, we will discuss a more specific area measurement tripping point of converting the square footage of the land into acres.  Years ago someone mentioned to me an easy way to remember how many square feet are in an acre and I haven’t forgotten it since so maybe it will help you as well.

An acre has 43,560 square feet so all you have to do is remember the Seven Eleven convenient store.  Seven (4+3=7) Eleven (5+6+0=11).  So now I associate Seven with 43 and Eleven with 560.  It may sound silly but it’s been years and I’ve never forgotten it.

Being able to convert square feet into acres (and vise versa) is very important to both potential agents trying to pass the licensing exam and agents that are listing properties and need to put the total acreage on the MLS listing form or at the request of a client.

 

So let’s try a couple of examples:

1. You just bought a parcel of land that is 850’ x 600’. How many acres is your new lot?

 

850’ x 600’ = 510,000 total square feet

510,000 / 43,560 = 11.7 acres

2. Now let’s add a bit of complexity to it. Charlene owns a lot that is 2,250ft deep and 600ft wide.  She is looking at buying the lot next it that has the same depth but is 850ft wide.  If she buys the lot, what will be her total acreage?

 

There are a couple of ways I can think about doing this:

 

First, you could figure out the area of each section and then add them together to get the total square footage like this:

Charlene’s existing parcel  = 2,250 x 600 = 1,350,000 square feet

The new parcel = 2,250 x 850 = 1,912,500 square feet

1,350,000 + 1,912,500 = 3,262,500 square feet

 

However, I would add the width of both properties together and then multiply by the depth to save a few steps:

600 + 850=1,450 total width x 2,250 depth = 3,262,500 total square feet and then divide by 43,560 to get the acreage:

3,262,500 / 43,560 = 74.9 acres

 

These two examples will help you avoid these common pitfalls.  If you would like some more practice examples or would like to see other real estate math topics then please visit www.basictrainingforrealestate.com.  Be sure to submit any questions that you may have pertaining to real estate math.

 

Author Bio:

Travis Lazenby has been in residential real estate since 2009.  His background includes sales forecasting and market analysis for large and medium size companies.  He has an MBA from Rollins College and currently lives in Lewisville, North Carolina.

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How to Stay Neutral while Representing Clients Going Through a Divorce

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A divorce is a sad and serious event for anyone in life. However, the more assets and properties a couple has, the harder it will be for them to work out who gets what in the divorce. This can be incredibly difficult for a real estate agent to represent both people in the relationship when getting the divorce. No matter how heated or complicated things get between the couple, it is the agent’s job to remain neutral while representing both partners and not take sides on an argument.

Agent Staying Neutral

Divorce and Home Option Scenarios

40-50% of marriages end in divorce United States. This figure is unfortunately high, but that is simply the times we’re living in. When representing clients going through a divorce, there are going to be some options that they are going to have to consider about their living arrangements after the divorce is finalized. Agents should learn as much as possible about the couple’s individual finances to understand their home options after the divorce.

If the couple is mutual about splitting the profit from the home sale, then the agent will be able to treat the divorce sale as a regular home sale. Each couple will get a share of the home’s worth, and they can then go their separate ways once the transaction is completed.

However, in the event that both parties do not agree to the terms of selling the home and splitting the worth, you need to help them understand that if the partner who lives in the home cannot afford the mortgage on their own, they will regret not selling their home earlier when they would have received a larger profit.

In the event of one partner disagreeing with the other partner’s intention on what to do with the property, the real estate agent should warn the couple of a court or judge getting involved with the property division to settle the dispute. In most cases, the judge will not come to a conclusion that is beneficial toward both parties who own the home. It is more likely that the judge will divvy up the property or profits to whomever they believe should get more of the sale.

How to Stay Neutral as an Agent

As an agent, it is your duty to be respectful, kind, and compassionate to the couple. Whether you are appointed to a couple by the court, or they have asked you to represent them, you are there to serve as their real estate agent. This means that you are not there as a marriage counselor. You are there to help them with selling their home, make sure that both parties get an equal share of their asset, and maybe help them with finding their next home purchases. That is all.

Secondly, rely on your communication skills. Understand that whatever heated things this couple may say to each other or to you, know that they desperately need your help at this rough time in their lives. With communicating what needs to happen clearly and respectfully throughout your entire sale, they will be very grateful for all of your help once everything is completed.

Finally, be patient. This couple is going through a life changing event that no one wants to face. Selling a home is one of the most stressful things a person can go through; now add a divorce to it. This is clearly not going to be a simple event for the couple or real estate agent.

Whether the couple decides that one member is going to still live in the home as long as they buy their partner’s share of the property, or the home is sold and both parties divvy up the commission made from the home, you need to understand that you should have both clients best interest during the entire business transaction.

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