By Jim Droz
At the peak of his career, Jim Droz was the top selling agent in the world, closing nearly 300 transactions and making $1,000,000 annually. He is now a premier presenter on the real estate conference circuit, imparting what he’s learned over the years. He is a strong advocate for the HouseHunt lead generation and nurturing system, and today he’s given HouseHunt an exclusive presentation about what agents should be doing for the holiday season: The Ultimate Holiday Gift 2013.
The real estate market is always slow as the calendar year comes to a close, so most agents view this time as a sort of vacation. By the middle of January, however, the market is thriving again and those who were lazy during the holidays must work harder to catch up.
Repetition in marketing generates brand recognition when buyers and sellers become active again in January. And brand recognition means more income for you!