HouseHunt Network

A Blog for Real Estate Agents

Month: November 2013 (Page 1 of 3)

Marketing Around the Holidays [Video]

By Jim Droz

At the peak of his career, Jim Droz was the top selling agent in the world, closing nearly 300 transactions and making $1,000,000 annually. He is now a premier presenter on the real estate conference circuit, imparting what he’s learned over the years. He is a strong advocate for the HouseHunt lead generation and nurturing system, and today he’s given HouseHunt an exclusive presentation about what agents should be doing for the holiday season: The Ultimate Holiday Gift 2013.

The real estate market is always slow as the calendar year comes to a close, so most agents view this time as a sort of vacation. By the middle of January, however, the market is thriving again and those who were lazy during the holidays must work harder to catch up.

Repetition in marketing generates brand recognition when buyers and sellers become active again in January. And brand recognition means more income for you!

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How Hashtags Help Real Estate Professionals

By

hashtags

One of the most common sources of confusion in the social media realm is what that pound key is and why it’s all over every online feed.

What is a #Hashtag?

Twitter was the first platform to popularize the idea of “hashtags.” They define it by saying, “Hashtags mark keywords or topics in Tweets. Think of it like choosing what a Tweet is filed under.” These tags feature no spaces or punctuation, as that would break the link and end up creating an unintentional keyword.

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What NOT To Do in Online Marketing: Protecting Your Public Image

By

Public Image

We recently conducted a series on the blog about how to harness the power of social media to successfully market yourself as a real estate agent. This next series will warn you of some of the most common pitfalls we see in online marketing—specifically in the real estate industry. First up: how to protect your public image.

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Hashtags [Infographic]

By

What are hashtags? Why do they exist in the social media realm, and can you use them for real estate? Here’s a quick overview for why they’re important:

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New Mortgage Rules in 2014: Loans Will Be Harder to Obtain

By

The Dodd-Frank Wall Street Reform was signed in 2010, and we’re still trying to figure out what the heck it means. New mortgage rules go into effect January 10, 2014, and there is still a lot of confusion surrounding the updated provisions. While the industry waits for the dust to settle, we wanted to provide you with the certainties of what’s happening, and how consumers can be prepared.

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